Gin Alternative — Non-Alcoholic Spirit

Ritual Zero Proof

$27.00

This gin alternative is flavor-forward. English cucumber and juniper berries hit the top notes. A mix of all-natural botanicals shimmy in the middle. And mint and basil round out the bottom. Consequently, it stiffens tonic and every kind of juice, but it also loves soda and a slice of lime.

filtered water, sugar, natural flavors, xanthan gum, citric acid

Mix it with tonic and a squeeze of lime and you’ll have a truly all day G&T. The bright crisp flavor works as a substitute for vodka too, meaning your Sunday Bloody Mary just went guiltless. Shaken or stirred, in a summer hammock or a winter Sunday morning, the only thing missing is the alcohol and calories.

Ritual started in the founders', GG, Marcus and David, kitchens. The goal wasn't to replace liquor but to add a new tool to the cocktail kit. Another way to mark a moment. They were not interested in new-age goop that defies explanation, or fancy spa water that bears no resemblance to liquor. Their goal was for the product to taste, smell and feel like the real thing. A new way to make an old favorite (or an Old Fashioned.)